Looking For A New Love
Jody Watley Cover by: Julia Ross
“This Jody Watley hit from the '80s captivated me with its infectious energy and groove, along with a catchy title that would be perfect for promoting products to commercial agencies. Co-produced with Redah, we recorded this version using funky guitars, Fender bass, synths, and drums. Julia Ross was our first choice for vocals, and she truly delivered, including all the background harmonies.
We opted for a stylish, animated lyric video to accompany this cover, enhancing its appeal even further.” - Robert Etoll
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"Looking For A New Love" (Jody Watley)Cover for TV & Film | Robert Etoll Productions
"Looking For A New Love" kicks off with those instantly catchy lyrics from Jody Watley's 1987 hit, now reimagined as a lively female vocal cover featuring Julia Ross. While the sophisticated 80’s production of the original was defining, our cover harnesses all that energetic recognition in a modernized arrangement, with funky guitars, Fender bass, synths, and drums. The result is a fresh take that honors the dance-pop and R&B roots of the original while offering a great fit for contemporary sync opportunities for film, in-show and commercials, that require retro sensibility with a modern twist.
About Jody Watley & "Looking For A New Love"
Born in Chicago, Jody Watley first rose to fame in the late ‘70s with Shalamar before becoming an iconic pop and R&B voice of the 1980s. Watley skillfully blended dance-pop, R&B, and soul with high-energy performance, becoming one of the defining voices of urban contemporary music. Her signature sound has influenced countless modern pop melodies and arrangements, and her music continues to resonate through contemporary interpretations of "Looking For A New Love."
Co-written with André Cymone, Watley’s breakout solo hit “Looking for A New Love”, exemplified the Minneapolis sound, featuring a funky bassline, layered vocals, and irresistible danceability. A self-empowering anthem about moving on after heartbreak, the song became her signature hit, peaking at #2 on the Billboard Hot 100 and #1 on the R&B chart. With its infectious groove and empowering narrative, the song remains a timeless classic.
Why Choose Our Cover?
Robert Etoll Productions’ version, co-produced with Redah Haddioui, features Julia Ross delivering stunning lead and backing vocals full of energy and dynamic build. Layered over a funked-up modern arrangement with guitars, Fender bass, synths, and drums, this reimagined cover is ideal for advertising, film, television, and digital media celebrating transformation, empowerment, and new beginnings. It perfectly bridges the gap between retro 80s dance-pop energy and contemporary production values. Ideal for commercials focusing on empowerment, transformation, and fresh starts encouraging change, this cover works beautifully for brands in beauty, fashion, lifestyle, technology, and wellness. Its vibrant, catchy energy makes it perfect for storytelling-based advertising and building uplifting emotional connections with audiences. This cover is perfect for inspirational sequences, narratives for personal growth, and fun, energetic moments for film, tv, streaming, and broadcast. Its timeless appeal and fresh sonic perspective will make your next project that needs energy, groove and a sense of optimism truly shine and stand out.
Ready to LIcense?
Contact Robert Etoll Productions at covers@robertetollproductions.com for licensing inquiries and to let this energetic cover enliven your next project.